An Introduction to Unrest

WE SUPPORT EARLY-STAGE IMPACT STARTUPS WHO HAVE THE POTENTIAL TO CHANGE THE WORLD - AT SCALE.

Revolutionary ideas, relentless optimism, an energy that only founders can bring.

They measure success in problems fixed - whatever their chosen fight: social equity, kilos of carbon, serotonin.

Unrest will be the global platform to launch the most successful of them.

Unrest in 130 seconds

60

ALUMNI COMPANIES

3000+

IMPACT COMMUNITY

500+

INVESTOR NETWORK

Why partner with us?

Be first-in with
high potential Founders

We find and select the next generation of business-defining founders. When we find them, we build deep and lasting relationships over a period of years, giving rise to an active and trusted community. The trust they place in Unrest naturally extends to the select partners we collaborate with.

We empower founders to build globally scalable businesses that do well by doing good. We afford our partners the opportunity to identify top-tier investment or commercial opportunities early.

Identify Commercial Opportunities

Attract & Develop
Exceptional People

86% of Gen Zs say a sense of purpose at work is key to job satisfaction. We offer our partners - and their people - opportunities to network and collaborate with impact-led startups on the Unrest programme and our community events.

Create powerful brand differentiation

We partner with institutions to whom brand purpose and ESG considerations are core. We reinforce our partners’ commitment to creating positive change, opening up avenues for growth within a network that is committed to both environmental and social impact.

From our alumni...

We back diverse founders

Solving the world’s problems most effectively requires diversity of thought. This principle is a core tenet of our sourcing strategy when deciding which founders to support. To date:

  • 72% of our cohort companies have at least one female founder;

  • 48% of companies are founded by immigrants; and

  • 10% are part of the LGBTQIA+ community.

Some of our high-growth brands

Our partners

Sponsorship opportunities

B2C Impact Accelerator

  • 16-week residential accelerator programme for globally scalable impact consumer companies.

  • Close, meaningful engagement with tier 1 founders.

    Brand differentiation through primary sponsorship and placement across Accelerator campaigns.

    Tailored employee education packages.

    Custom social media and newsletter content.

Community Events

  • Curated and community-driven events throughout the year that create a platform for real collaboration and connection.

  • Access to an engaged community of consumer impact startups.

    Brand visibility and curated networking.

    Thought leadership and stage presence.

    Bespoke activations.

Impact <> Investor Office Hours

  • A quarterly online event that matches hundreds of high quality impact founders with the UK’s most active investors.

  • Qualified commercial opportunities with customer data insights.

    Brand visibility and differentiation.

    Custom social media and newsletter content.

Example sponsorship results

1. Outperformed on Lead Target by 406%

For one of our sponsors, we exceeded conversion targets by 406%, thanks to a strategic approach tailored to founders' purchase journeys. This success was driven by three custom email flows designed to address the unique needs of different user segments. For new users, we crafted onboarding flows that highlighted the value of sponsor’s services, building trust and encouraging first-time conversions. For existing users, we focused on upselling by showcasing premium offerings and advanced features that aligned with their growth goals.

2. Conversion Targets Reached in One Single Email

We successfully reached one sponsor’s targets with a single, impactful email campaign. This campaign was strategically timed to maximise engagement and highlighted four key benefits and applications of their services for startup founders. By tailoring the message to address the specific needs and interests of the IIOH applicants, the email achieved exceptional resonance. The response was highly positive, reaching the lead target within just a few hours of release.

3. Hundreds of Custom Data Insights Unlocked

IIOH unlocked hundreds of valuable data points for our sponsors, offering deep insights into the startup ecosystem. Through the application process for IIOH, founders provided detailed responses on topics such as business stage, amounts raised to date, and more. Sponsors gained access to this rich data set, tailored to their specific package. Notably, our headline sponsor leveraged the opportunity to ask a series of custom questions to all 399 applicants, gathering precise insights into user behaviour, purchase patterns, and competitor dynamics.

Meet the team


  • Co-Founder

    Pan has over 10 years of experience in strategy and operations roles within high-growth startups. Before joining Unrest, he led the Fund and Global Operations for Entrepreneur First, Europe's leading deep-tech accelerator and fund.

    As one of the two co-founders of Unrest, Pan is responsible for the process of selecting the UK's most ambitious impact founders to join the program and is also overseeing plans to raise Unrest's own VC fund.


  • Co-Founder

    Orr brings over 10 years of senior consumer marketing leadership, with experience spanning from large FMCG giants like L'Oreal and Procter & Gamble to high-growth scaleups such as Little Moons (Series B) and Vertical Future (Series A).

    Orr also serves as an experienced Non-Executive Director (NED) on the boards of consumer startups, where he provides strategic guidance and oversight to help these companies navigate their growth journeys.


  • Sourcing & Selection

    Liesa is a growth marketing strategist with a strong background in brand and design, having worked for global lifestyle brands such as Matchesfashion, Zara, and Bumble.

    Over the past decade, she has held senior marketing roles at startups and scale-ups across various sectors, including Dating, Greentech, and Fintech.

    At Unrest, Liesa is responsible for sourcing and selecting the most impactful startup founders to join Unrest's flagship accelerator program.

  • Associate Director

    Anas has over 20 years of experience helping businesses tackle complex strategic challenges, particularly in the financial services/fintech, manufacturing, and sports sectors.

    Since joining Unrest in January 2021, he has played a key role in building and delivering the program, as well as contributing to the sourcing and evaluation of cohort companies, investor outreach, and other strategic initiatives.


  • Head of Partnerships

    Andy has almost 15 years experience in forging meaningful partnerships that create value for both partners and communities. He believes that great business outcomes don’t have to come at the expense of social responsibility; rather, they can fuel one another.

    As Head of Partnerships, it is Andy’s role to ensure that Unrest’s partners derive maximum value from engagement with the impact community.


  • Community Manager

    Poppy is all about building connections and creating spaces where people feel supported, valued, and empowered. She leads all community-related projects at Unrest, bringing founders, alumni, and the wider network together through engaging events and member-led initiatives. She ensures founders get the most out of their time at Unrest by keeping alumni engaged, amplifying their successes, and fostering collaboration.

    With a background in the charity sector, Poppy previously led the community and resettlement programme at Ella’s, overseeing 50+ projects and building partnerships to keep survivors connected to their communities. She brings that same commitment to Unrest, creating a thriving, supportive ecosystem where founders and brands can grow.

Engage with Impact

Want to engage the next generation of mission-led founders? Book a call with the Unrest Partnerships team to discuss how you can get involved.